Science-backed parenting insights, product breakdowns, and practical guidance for kids 0-8.
Cocomelon is the most-watched children's channel on earth. It is also engineered to capture attention rather than develop it. Here is what the research shows and what to put on instead.
Mar 2, 2026 · Skip List · 8 min read
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Most parents have heard "no screens under two." Almost none have read what the AAP actually recommends, or why. The guidelines are more nuanced than the headline. More useful too.
Mar 9, 2026 · 8 min read
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Some toys are built for your child. Others are built to get past you, the buyer. The difference is not obvious in the store. Here is what to look for.
Mar 16, 2026 · 8 min read
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The difference between a good kids' app and a bad one comes down to one question. Most popular apps, including several that market themselves as educational, answer it wrong.
Mar 23, 2026 · 8 min read
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The 2-to-3 window is the most misunderstood year in early childhood. Parents buy for what kids were last year or what they'll be next year. Here is what is happening right now.
Mar 30, 2026 · 9 min read
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